Start your business: From the kitchen table to the world

People are often surprised to learn Urban Apothecary London began at Tajinder’s kitchen table, as she was surrounded by her fragrance notebook and apothecary-style bottles.

Join this session to learn how Tajinder pitched to a major retailer, launched in 13 stores with six months’ stock, and expanded across 36 stores. Urban Apothecary now have 500+ stockists across 37 markets and growth continues through international retail, hospitality and travel.

What you’ll learn

• explore the journey from idea to scalable brand
• how to turn challenges into opportunities
• understand the power of networks, pitching and partnerships